Monthly Archives - December 2015

What to Share at This Time Of Sharing?

What to Share at This Time Of Sharing? During the holidays, people share 28% more photos and videos on mobile,3 so be sure to stand apart from other seasonal messages by using visuals that not only encourage discovery and purchases, but also contain an emotional element. 85% of people say spending time with loved ones is a highlight of their holidays,4 so try and showcase how your products help bring families together. Position your products and services to be helpful in the [...]

Being #2 isn’t too shabby!

Being #2 isn't too shabby! Only second to Google Maps, Facebook local search appFacebook is leveraging their HUGE user base to provide information, based on local search on local businesses in the user geographic area. In fact, Facebook has been so successful in getting users to utilize their app for local searches, that they are now the #2 local search app in the world only behind Google Maps (data from comScore/Neustar’s 6th local search study)! They even outrank Mapquest, Bing, Apple Maps, [...]